Agency News

The LeGrand Group, a business-to-business marketing communications company in Denver, has formed a partnership with Immedia Solutions, an Internet and multimedia solutions provider, also in Denver.

Faraday Advertising in San Francisco picked up a creative assignment from Pleasanton-based Scientific Software that includes positioning, creative design and production of print advertising and direct mail.
San Francisco Production Group fully redesigned Chicago-based Spiegel’s online shopping site.
Becker Partners in Sacramento has changed its name to Jump Ads & PR.

BOC Advertising in Portland was retained by Italian fabric manufacturer Figli di Michelangelo Calamai to help introduce its line of technical outdoor fabrics to U.S. manufacturers of outerwear and outdoor apparel. The agency also picked up marketing duties for Pacific Retail Trust in Dallas and promotion duties for Ghirardelli Square in San Francisco.
Musician’s Friend, a direct mail music gear company, named Emma Creative in Medford as its agency of record.

PLC Land Co. and Christopher Homes selected Irvine-based Kovach Marketing to create and implement comprehensive ad campaigns for a master-planned community and new-home neighborhoods.
Del Webb’s Conventry Homes selected TH&M Advertising in Tustin to provide a full-service marketing campaign promoting The Weston, a new-home development in Las Vegas.
High Technology Solutions tapped the Young Co. (formerly Fraser/Young) in Santa Monica to create a brand identity campaign.
Staples has retained Rogers & Associates in Los Angeles to provide strategic communications counsel for the company in Southern California.

Following a review of four undisclosed agencies, Natrol, a maker of garlic products, assigned marketing duties to Integrated Marketing Group in Salt Lake City.

McCann-Erickson’s Seattle office recently broke a new campaign for Washington Mutual’s mortgage lending division in 23 states.