Ad of the Day: Clémence Poésy Is Caught Off Guard in This Sublime Film for Vs. Magazine

Or is she?

In a short film for Vs. Magazine, actress/model Clémence Poésy, clad in G-Star jeans and shirt, sits, stalks and sashays around her London hotel room, practicing these lines from a script: "Do I remember you? Of course I do. Do you remember me?"

Directed by Olivia Frølich, "Do You Remember Me" was produced as part of Vs.'s 10th anniversary celebration, and to help promote its new digital platform, vsmag.com.

The film's simple setup, line repetition and Poésy's considerable charm make the experience, well, memorable to say the least. Its playful, mildly angsty exploration of our celebrity-and-fashion-driven culture jibes with Vs.'s

UNLOCK FULL ACCESS

Subscribe and get full access to the news, insights, and expertise that keep industry professionals ahead of the curve.

VIEW ALL SUBSCRIPTION OPTIONS
Headshot of David Gianatasio

David Gianatasio

David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.