Accounts in Review: U.S. Army Starts Search as American Family Insurance Winds Down

The U.S. Army has begun a review of all of its marketing services, an account with annual media spending of at least $180 million that's now shared by units of McCann Worldgroup, principally McCann Erickson (lead creative) and UM (media). That contest will stretch deep into next year, with the goal of having an agency team on board by March 2016.