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Omitted from the chart in the original article are 1991 billings and change of percentage vs 1992.
THE 50 TOP WEST AGENCIES, 1992
Billings (in thousands)
Rank Agency Headquarters 1992
1 Foote, Cone & Belding San Francisco 540,000
2 Chiat/Day Venice, CA 430,000(*)
3 Saatchi & Saatchi/Pacific Torrance, CA 368,000
4 Admarketing Los Angeles 329,700
5 Foote, Cone & Belding Orange County, CA 260,000(*)
6 J. Walter Thompson/West San Francisco 250,000(*)
7 Wieden & Kennedy Portland 240,000
8 Ogilvy & Mather Los Angeles 228,400
9 Hal Riney & Partners San Francisco 220,000(*)
10 DDB Needham/Los Angeles Los Angeles 213,082
11 Rubin Postaer & Associates Los Angeles 210,800
12 Grey Advertising Los Angeles 207,500
13 Team One Advertising El Segundo, CA 197,000
14 Ketchum Advertising San Francisco 180,000
15 Ketchum Advertising Los Angeles 169,600
16 Goodby, Berlin & Silverstein San Francisco 166,445
17 BBDO/West Los Angeles 156,000(*)
18 Dailey & Associates Los Angeles 149,000(*)
19 McCann-Erickson San Francisco 146,000
20 Young & Rubicam San Francisco 145,000(*)
21 Davis, Ball & Colombatto Los Angeles 112,676
22 McCann-Erickson Los Angeles 105,000
23 Foote, Cone & Belding Los Angeles 101,000(*)
24 Kresser Craig Los Angeles 96,773
25 Goldberg Moser O’Neill San Francisco 89,600
26 Lord, Dentsu & Partners Los Angeles 78,000
27 Saatchi & Saatchi/Pacific San Francisco 77,000
28 Asher/Gould Los Angeles 76,000
29 Eisaman, Johns & Laws Los Angeles 71,000(*)
30 EvansKraft Seattle 70,000
31 Cohen/Johnson Los Angeles 66,588
32 Dahlin Smith White Salt Lake City 66,419
33 Cole & Weber Seattle 65,576
34 Mendoza, Dillon & Asociados Newport Beach, CA 64,460
35 D’Arcy Masius Benton & Bowles Los Angeles 64,000(*)
36 Bozell Los Angeles 55,000
37 Stranger & Associates Los Angeles 50,000
38 Franklin Stoorza San Diego 50,000(*)
39 Elgin Syferd/DDB Needham Seattle 49,992
40 Grey Advertising San Francisco 49,000
41 Karsh & Hagan Englewood, CO 42,569
42 Stein Robaire Helm Los Angeles 42,000
43 Larsen Colby Los Angeles 42,000
44 Livingston & Keye Los Angeles 41,000
45 Phillips-Ramsey San Diego 39,000
46 Salvati Montgomery Sakoda Santa Ana, CA 38,684
47 Anderson & Lembke San Francisco 37,200
48 Lorsch Creative Network Los Angeles 37,000
49 EvansGroup/California Los Angeles 37,000
50 Italia/Gal Los Angeles 35,500
(*) estimated
(**) restated pending acquisition or merger
Copyright Adweek L.P. (1993)
