The 5 Weirdest Things Brands Are Doing at New York Comic Con

At New York Comic Con, anything goes when it comes to brands trying to get noticed—from half-naked models handing out flyers to a battle for the biggest, highest banner. And nearly every brand effort draws a big line. There was a long queue just to take a picture in front of a mannequin wearing a replica of Captain America’s costume. So, let’s take a look at some of the stranger ways marketers promoted their products at #NYCC: