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This year, for the first time ever, I stuck to my New Year's resolution.
I joined the Mark Zuckerberg challenge, setting out to run 365 miles—a mile a day—in 2016. I hit my goal at the end of last week, which means this week I've literally been logging "extra miles." That got me thinking about what an "extra mile" actually looks like for the advertisers we work with on YouTube. And then I saw the Year-End YouTube Ads Leaderboard this week, and I got my answer.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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