4 Agencies Win Andys for Digital Work

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NEW YORK Goodby, Silverstein & Partners was the biggest winner in the interactive category at the International Andy Awards held at Capitale here last night.

The San Francisco-based Omnicom Group agency took home a silver Andy for an execution in its “Budweiser’s Rejected Ads” Web film series, which combines amateurish line drawings with humorous voiceovers to illustrate why an advertising idea would not work. In “Quittin’ Time,” a creative director gets shot down for proposing a commercial that depicts people forgoing beer because they have to work.

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