WPP's Mirum Names New U.S. Leadership as Global CMO Departs

News also follows exit of global CEO and founder Dan Khabie

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Mirum U.S., the WPP agency formed in 2015 via the consolidation of J. Walter Thompson’s global digital properties, has announced a series of key promotions following the recent departures of founder and former global CEO Dan Khabie, who resigned to pursue other opportunities in January, and global CMO John Baker.

Baker, who just confirmed to Adweek that he and the San Diego, Calif.-based agency parted ways, said Mirum has no plans to replace him. He had been with the company since its founding and spent another five years before that at JWT (now Wunderman Thompson).

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