WPP Officially Merges VML and Y&R, Creating a New ‘Brand Experience Agency’
Jon Cook to lead VMLY&R from Kansas City
The new company will employ 7,000 individuals around the world.
VMLY&R
WPP confirmed the news today, first reported by The Wall Street Journal on Sunday and backed up by sources close to the matter, that it will merge creative agency Y&R and digital network VML to create a new entity called VMLY&R.
