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In a shift of powers, WPP-owned retail experience agency SET promoted Alasdair Lloyd-Jones, former chief strategy officer and president, to CEO. As part of this move, agency founder Sabina Teshler will step down to take on the chairman role, while COO Kurt Kujovich will also assume the new title of president.
As CEO, Lloyd-Jones will oversee SET’s offices in Portland, Los Angeles, New York and London which service clients Nike, Verizon, Sprite and BMW. The executive rejiggering comes as SET transitions from being a production and execution shop to a full-scale brand strategy, experience ideation and design, and retail agency.
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