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Wieden + Kennedy Tech Vets Look to Move Beyond Advertising With Brand Studio Two Things

Nilesh Ashra and Paulo Ribeiro left in March

Nilesh Ashra and Paulo Ribeiro are striking out on their own.Two Things
By Patrick Coffee & Lindsay Rittenhouse

May 30, 2018

We now know where Nilesh Ashra and Paulo Ribeiro—the founder and former managing director, respectively, of Wieden + Kennedy’s creative technology group The Lodge—landed after exiting the shop in March.

Patrick Coffee

Patrick Coffee is a senior editor for Adweek.

Lindsay Rittenhouse

Lindsay Rittenhouse is a staff writer at Adweek, where she specializes in covering the world of agencies and their clients.

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