Accounts

Prudential Names StrawberryFrog as Creative Agency, 2 Years After Parting With Droga5

The financial brand developed its advertising in-house in 2019

A tablet on a table shows the Prudential logo
Prudential is based in Newark, N.J., where it was founded in 1875.Prudential via YouTube
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By Larissa Faw

May 24, 2021

Prudential today announced it is appointing StrawberryFrog New York as the financial giant’s new creative agency for an initial contract period running through 2022. StrawberryFrog was appointed following a competitive review.

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Headshot of Larissa Faw

Larissa Faw

Larissa Faw is Adweek's agencies editor.

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