LinkedIn Looks to Consolidate Its Marketing Efforts With 2 to 3 Creative Agencies

Sources say the company is in talks with at least 5 shops

LinkedIn has historically maintained a long list of creative shops on its roster. Getty Images

LinkedIn is in the process of consolidating its global marketing efforts with two to three creative agencies in the coming year, according to reliable industry sources.

@kitten_mouse Lindsay Rittenhouse is a staff writer at Adweek, where she specializes in covering the world of agencies and their clients.