How to Work in Advertising During the War

The dream used to be to work for a Western agency or win a Cannes Lion; today it is to return home

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Editor’s note: As part of our coverage of Russia’s invasion of Ukraine, Adweek has been reaching out to creative professionals who remain in the country. Oksana Gonchar, creative group head of [isdgroup] agency based in Kyiv, shared the following dispatch. This piece has been edited for formatting and clarity.