Giant Spoon Hires Film Producer Kenny Mac to Run Diverse Marketing Practice

The strategy-driven offering will take multicultural messaging out of silos

Kenny Mac recently served as executive producer for Antebellum, a movie starring Janelle Monáe. Giant Spoon

Giant Spoon, which laid off 20% of its staff earlier this year as a result of Covid-19’s impact on its experiential business, is heading into 2021 with a new leadership hire.

@Minda_Smiley minda.smiley@adweek.com Minda Smiley is deputy Agencies editor at Adweek.