Exclusive: Carat U.S. Partners With Hero Collective

The partnership will provide services including content, insights, strategy and DEI advisory

The logo for the offering resulted from Carat's partnership with Hero Collective, Hero EQ
The Carat Hero EQ offering will work across services including insights and strategy projects and ideation workshops, content and media. Carat, Hero Collective

Dentsu media agency Carat is partnering with Black-owned strategy, digital, and creative agency Hero Collective as it evolves last year’s Designing For People positioning with a new offering called Carat Hero EQ.

@ErikDOster erik.oster@adweek.com Erik Oster is Adweek's senior writer covering Agencies.