Dove's 'Real Beauty Bottles' Come in All Shapes and Sizes, Embodying the Brand Message

Clever packaging from Ogilvy London

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In an inspired packaging stunt, Ogilvy London has created a limited-edition set of Dove Body Wash bottles that come in various shapes and sizes, communication the brand’s longtime celebration of body-diverse beauty.

“Every woman’s version of beauty is different, and if you ask us, these differences are there to be celebrated,” Dove said in a statement. “That’s what real beauty is all about—the unique things that set us apart from each other and make us one of a kind.

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