Dentsu Aegis Network Institutes Layoffs, Furloughs and Salary Cuts Across Agencies

Measures were taken across the company to varying degrees, sources told Adweek


Dentsu Aegis Network implemented a series of cost-cutting measures across its agencies last week, which includes layoffs, salary cuts and furloughs.

The company set benchmarks for these measures that varied among individual agencies, sources with direct knowledge of the holding company’s operations said.

Employees over a specific income all took pay cuts as an initial measure, according to one of these sources. Despite this, layoffs and furloughs across Dentsu Aegis Network agencies became inevitable as it weathered the impact of the COVID-19 pandemic, they said.

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