One of Canada’s Top Creative Leaders Has Joined Disney to Lead Its Internal Agency

Helen Pak named senior vice president of creative, marketing design and content

helen pak disney
Helen Pak will lead Disney's in-house agency, Yellow Shoes. Disney

Helen Pak, a Canadian creative leader with over two decades of industry experience, has joined Disney to head up its internal agency, Yellow Shoes. As senior vice president of creative, marketing design and content, Pak will lead a team of over 250 across the Disney Parks, Experiences and Products team.

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@zanger doug.zanger@adweek.com Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.
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