22squared Hires Former Volvo Lead as Its New Chief Creative Officer

Grey vet Matt O'Rourke heads to Atlanta

Experience ADWEEK House at Cannes, June 16-19. We’re celebrating 45 years of reporting with Now and Next—a creative opportunity for brands to define who they are and their future in the industry. Register .

Atlanta and Tampa-based creative agency 22squared announced today that it has hired Matt O’Rourke as CCO.

O’Rourke joins the indie shop from Grey New York, where he served as executive creative director, oversaw global creative for Volvo and led that brand’s acclaimed three-part “non-linear” campaign that included a wedding, a road trip and a space flight.

Moving forward, he will relocate to Atlanta and lead all creative at the 100 percent employee-owned agency, whose clients include national brands like Baskin-Robbins, Buffalo Wild Wings, Home Depot and Publix Super Markets.

“Looking around our table of leaders, what we were missing was that creative voice,” said CEO Richard Ward about the decision.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in