JWT, Ogilvy, BBDO Lead Way at Effies

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NEW YORK WPP Group shops JWT and Ogilvy & Mather and Omnicom Group’s BBDO are the biggest winners at the upcoming 40th annual Effie Awards that honor effective advertising, the Effies organization said today.

JWT and Ogilvy will each receive seven Effies and BBDO will get six at the ceremony to be held June 4 at Cipriani 42nd Street in New York. Omnicom’s DDB and WPP’s Grey and Leo Burnett will each take home five trophies.

Gold,

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