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NEW YORK Lights, camera, Moto! An online video for Motorola’s Razr2 created by Cutwater in San Francisco taps Michel Gondry’s fantastical filmmaking style to demonstrate the fun-filled, multimedia experience the now-even-slimmer mobile offers. Displaying Gondry’s prowess with colorful, ever-changing sets and image manipulation, the spot follows a woman’s use of the phone, from making a call to listening to music and shooting pictures. But don’t expect to see any literal translations here. The spot, like most of Gondry’s work, is playful and an artistic diversion from the standard category fare.
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