Roehm: Ad Execs Could Testify

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CHICAGO In her ongoing lawsuit against Wal-Mart, Julie Roehm plans to call witnesses that could include “any and all current and former employees” of the agencies that competed for Wal-Mart’s $570 million advertising account.

Dismissed from her job last year, Roehm had previously sued Wal-Mart for wrongful firing.

In a case summary filed this week in advance of a scheduling conference to take place April 17, Roehm outlined her list of potential witnesses, naming the heads of several advertising agencies, including DraftFCB CEO Howard Draft; Carat president David Verklin; Kirshenbaum Bond co-chairs Jonathan Bond and Richard Kirshenbaum; Martin Agency president John Adams; JWT CEO Bob Jeffrey; and GlobalHue CEO Don Coleman; as well as Select Resources International chair Catherine Bension.




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