Volvo Global Creative in Play

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NEW YORK Ford Motor Co.’s Volvo is reviewing global creative duties on its ad account, the client has confirmed.

Havas’ Euro RSCG is the incumbent in the U.S. and in several international markets, though Volvo also employs other shops overseas, including WPP Group’s Young & Rubicam in Japan and Forsman & Bodenfors in Sweden.

Billings were not immediately available. In terms of major measured media, Volvo last year spent more than $75 million in the U.S.



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