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NEW YORK DraftFCB today said Michael Brzozowski would join the agency in the newly created position of executive vice president and director of CRM.
Brzozowski, 44, will develop CRM methodologies and best practices for DraftFCB’s current clients and oversee new business efforts in this area. Brzozowski reports to Wendy Lurrie, general manager of DraftFCB here, on New York business and client matters, and to DraftFCB’s chief digital, direct and CRM officer Pam Larrick on the development of methodology and best practices across the agency network.
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