BMW Spot Shows Smashing Ideas

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DALLAS GSD&M breaks the latest TV spot today in its “Ideas are everything” campaign for BMW.

Entitled “Wrecking Ball,” the 30-second commercial opens with an Ansel Adams photo being tossed in the street as the male voiceover asks, “What if great ideas weren’t cherished?” The next shot shows a Jackson Pollock painting left in the rain beside a ramshackle house as the voiceover continues, “What if they carried no importance?” The next shot shows architect Frank Lloyd Wright’s famous Waterfall House as a wrecking ball swings toward its balcony.

The



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