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LOS ANGELES The independent Lambesis Agency and Skyy Vodka are unveiling “edgy, sexy” outdoor, print and online ads featuring imagery by photographer David LaChapelle, a client representative said.
New outdoor executions break at the beginning of January, according to the rep. Creative, initially launching in Los Angeles, San Francisco, Miami and Chicago, will roll out nationally by the end of the month.
A continuation of Skyy Spirits’ “Cocktail moments” campaign—created in 1998 by Carlsbad, Calif.-based Lambesis—the LaChapelle photographs are meant to “depict [the] style and sophistication .
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