Texas Town Turns On and Into Dish

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DALLAS Following the lead of other towns that have adopted corporate names in exchange for services or money, Clark, Texas, said today it would adopt the name Dish so that its 125 residents could receive free Dish Network satellite TV and programming.

Dish Network introduced the Dish City Makeover as part of recent rebranding efforts and a new advertising campaign promising “Better TV for all.”

City commissioners in Clark, 25 miles north of Fort Worth, Texas, voted to rename the municipality Dish Tuesday night at a packed town hall meeting.



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