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DALLAS Door Number 3 has launched freerange-
rootbeer.com, a new marketing tool for Maine Root Handcrafted Beverages, the shop said.
Designed by the Austin, Texas, agency, the Web site pokes fun at the “inhumane bottling practices in the world of corporate root beer,” the shop said. Wyatt and Dylan, two fictitious activists who go undercover to expose “atrocities” by big bottlers, narrate the site.
Wyatt and Dylan use freerangerootbeer.com to post articles, spy photos and video clips.
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