Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Meth Ad(dicts) May Go National
Venables, Bell & Partners in San Francisco has created an antidrug TV, print, radio and outdoor campaign for the Montana Meth Project that is full of grisly images—and now, there is interest in taking it national, the agency said. Directed by Tony Kaye, the spots show young people contemplating using meth for the first time and encountering future versions of their own worn, sickly, addicted selves. Radio spots feature real crystal meth addicts talking about how meth rotted their bodies and turned them to crime.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in