Jeff Goodby, Titanium President

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Co-Chairman, Goodby, Silverstein & Partners, San Francisco

Jeff Goodby and the nine members on the jury evaluating the 133 entries in the Titanium Lions for Integrated Campaigns will be setting a new precedent at Cannes this year. Although the Titanium was introduced in 2003 as a special award to honor breakthrough, forward-thinking campaigns, it was judged by the jury presidents of the various media-specific competitions and was chosen from the top winners in each contest. However, only one has been given out so far.

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