Ann Hayden, Film

Worldwide Creative Director, Saatchi & Saatchi, New York

Hayden is coming into the film judging with no preconceived notions, no favorites or predictions. “Especially in the first couple of days, I’d like to stay open-minded,” she says. “I’d just like to see the work. You probably see 600 spots a day. How do you maintain focus?”

For the Cannes film juror, who is judging here for the first time, choosing the shortlist will be crucial. “As a judge, it’s easy to value work that we know, to value work from clients that we are familiar with, but what about the things we’re seeing for the first time, and perhaps the only time?,” asks the creative director worldwide on General Mills at Saatchi & Saatchi in New York.