Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK Unilever’s plans to add a third and possibly fourth agency to the mix in a review of global creative duties on its Omo detergent line have been delayed, in part by the installation of a new executive for homecare, a company representative acknowledged.
Estimated billings on the business, which encompasses several regions outside the U.S., are $250 million.
Already competing for the business are the two incumbents: Interpublic Group’s Lowe and WPP Group’s JWT.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in