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ATLANTA Pat O’Brien’s has hired Sullivan-St. Clair to produce advertising for the popular New Orleans bar, the shop said.
The independent Mobile, Ala., shop won the account without a review. There was no incumbent. Previously, Pat O’Brien’s produced its advertising internally.
“I’ve been watching the agency and following their work for about a year now,” said Shelly Waguespack, marketing director for Pat O’Brien’s. “Sullivan-St. Clair is doing some very cool work.”
Rich Sullivan, president of the shop, said he had been pursuing the account for several months and produced some speculative creative work for the bar that resulted in the new account.
“Pat
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