CM's New President Looks To 'Open' Shop

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The “breadth of responsibility” surrounding an offer to become president of Campbell Mithun helped convince Jack Rooney, who has run marketing for Miller Brewing and overseen the $200 million BP Amoco account at Ogilvy & Mather, to take the job, the 46-year-old executive said.

“My broader experience, coupled with my ability to lead, will help Campbell Mithun open its aperture a bit,” said Rooney.

On Sept. 15, Rooney, most recently evp of client management at Omnicom Group’s GMR Marketing in New Berlin, Wis.,



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