Martin Refreshes Project Exile Message

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

ATLANTA The Martin Agency shows the negative effects of illegal gun usage in a new phase of its continuing campaign for Project Exile.

The Richmond, Va., shop said it has developed radio, print, bus wrap and outdoor ads for the local client that target at-risk youth and former inmates.

Martin was tapped by Project Exile in 1997, just months after the launch of the program. The shop said that the goal of the new work is to refresh the message to “ensure that it doesn’t become background noise on the streets.”



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in