Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
ATLANTA Barber Martin Advertising said it has been tapped by the Virginia Tobacco Settlement Foundation to handle its $4 million advertising account.
The Richmond, Va., shop was chosen following a review that included 13 undisclosed agencies. BMA said it would develop statewide marketing initiatives for the locally based client that target Virginia youth, ages 10-17.
Jim Gentry, creative director at BMA, said that during the presentation he drank “frog juice” to visualize a concept that would extend VTSF’s “You’d think” anti-tobacco campaign.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in