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LOS ANGELES Mervyn’s Department Stores has tapped WongDoody to handle television creative projects, the shop said.
The independent agency was selected without a review. Mervyn’s works with a number of agencies on a project basis, including independents Ron Foth Advertising in Columbus, Ohio, and Venables, Bell & Partners in San Francisco; and Dentsu’s Colby & Partners in Santa Monica, Calif. Haworth Marketing & Media Co. in Minneapolis handles Mervyn’s media.
“Their business is so fast-paced, they’re always on the lookout for new ideas,” said Ben Wiener, CEO of WongDoody in Los Angeles.
WongDoody
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