Washingtonpost.com Offers Large-Format Ad on Home Page

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NEW YORK Washingtonpost.com has launched a 336 x 850 pixel ad unit that it claims offers the largest amount of advertising space on the home page of any major news site.

The “Homepage Marquee,” which resides on the right-hand side of washingtonpost.com, is the same size of the half-page ad that runs on the article pages of the online newspaper. It costs advertisers about three times what the publisher charges for a standard home page unit, according to a washingtonpost.com

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