DALLAS Tuerff-Davis EnviroMedia has picked up advertising duties for Green Mountain Energy Co., the shop said.
The Austin, Texas-based agency won the local account of the natural energy provider without a review. Interpublic Group’s Temerlin McClain of Irving, Texas, previously held the account.
Tuerff-Davis EnviroMedia has been charged with implementing an advertising strategy to help expand Green Mountain’s current customer base of 600,000. The first campaign will break in late spring or early summer, the shop said.
Green Mountain sells “clean” electricity generated from the wind, sun and other natural sources. It currently serves customers in seven states, including Texas, Florida and Ohio.
Annual billings are undisclosed.
'Clean' Energy Supplier Selects Tuerff-Davis
