Avengers: Age of New Journalism
Or, why a 16-year-old Atlanta pajama-wearer was recently on the Hollywood red carpet.
The following paragraph, taken from an article by AP writer Ryan Nakashima about how studios like Disney are increasingly relying on online “influencers” to generate buzz for movies like Avengers: Age of Ultron, reminds that traditional journalism is a dwindling superpower:
“When you’re reaching young people, you have to go to where the authorities on culture exist,” says Angela Courtin, chief marketing officer for Relativity Media, the studio that has co-financed the Fast & Furious series and is releasing action comedy Masterminds this fall.
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