Sega Visual's Agency Search Enters Endgame

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SAN FRANCISCO Sega Visual Concepts is in the final stages of a review for its $10 million ESPN Videogames creative and media account, the company said.

The search began at the end of last year, according to company representative Matt Atwood. The San Rafael, Calif.-based company recently split with independent Wieden + Kennedy in New York.

SVC is down to a handful of agencies, Atwood said. He would not identify the candidates, but said the videogame marketer is looking for a shop that has experience with all media.



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