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LOS ANGELES The Game Show Network has tapped Seiniger Advertising to handle an image assignment, the client confirmed.
The Los Angeles-based independent won the business following a review. The other finalists, all independent, were Boone/Oakley in Charlotte, N.C.; Crossroads and Stun Creative, both in Los Angeles and New York; and Union in New York.
“Seiniger really had some fresh approaches ad we felt they had a very good sense of where we want to take the brand,” said Dena Kaplan, senior vice president of marketing for GSN.
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