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DALLAS Blanchard Schaefer Advertising was given an assignment by Country Music Today, the official magazine of Country Music Television, the shop said.
The Arlington, Texas-based agency was chosen to provide design and layout services for the national publication that is headquartered in Fort Worth, Texas. Design for CMT had previously been outsourced to a high-end graphics boutique in California, the shop said.
According to Ken Schaefer, principal for the agency, he formed the CMT partnership over a chance cup of coffee with one of the magazine’s investors.
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