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NEW YORK Casio will visit six New York shops early next month for chemistry and credentials checks that will lead to a cut to three finalists in its review, according to sources.
The agencies are Interpublic Group’s Avrett Free Ginsberg and sibling Hill, Holliday, Connors, Cosmopulos; Maxxcom’s Margeotes|Fertitta + Partners; Wolf Group; Gigante Vaz; and ADK America, sources said.
The watch and camera maker narrowed the field last week from about a dozen agencies invited to compete for its $5-10 million account.
Sources
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