Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
ATLANTA Dye Van Mol & Lawrence will handle public relations for the Tennessee Education Lottery, the state’s first lottery, the agency said.
The Nashville, Tenn., agency won the contract following a review against crosstown rivals the Ingram Group and Katcher Vaughn & Bailey Communications. DVL will partner with African American shop Kinnard & Associates and Caliente Consulting, a Hispanic agency.
The shop’s priority is to reach out to minority vendors, according to DVL partner Hank Dye. The state hopes to attract as many as 5,000 retailers.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in