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CHICAGO Advertising veterans Michael Mesic and Ilan Geva have formed a new marketing agency called Strategy & Beyond.
The Chicago agency will work alongside a client’s existing agencies to provide specialized integrated marketing programs and acquisition strategy, with an emphasis on first-time buyers.
“It is our mission to discover the needs of our clients’ prospects and to help the client respond with products and programs that will turn prospects into customers,” Mesic said in a statement.
Mesic was president of Strategic Solutions Group Consulting.
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