Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Visa USA kicks off a New York-centric marketing effort this week with a TV spot featuring New York Yankees owner George Steinbrenner and shortstop Derek Jeter. The 30-second ad, from BBDO in New York, makes light of a fracas earlier this spring in which the owner criticized the partying ways of his star player.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in