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LOS ANGELES John Lewis has joined Global Brand Marketing as vice president of marketing, the company said.
Lewis, 36, was previously senior advertising manager at Nike and also worked at the Bauer Nike Hockey division. He will now oversee all aspects of worldwide marketing and advertising operations for GBM, which owns Pony International, luxury casual wear brand Dry-shoD and is the global footwear licensee for Diesel, XOXO, Nautica and Mecca. He will be based at GBM’s corporate offices in Santa Barbara, Calif.,
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