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BOSTON The Re:Think Group this week launches a public service campaign for the fourth annual Stamford, Conn., YMCA Sports Auction, scheduled to be held on May 15.
The agency, also in Stamford, has crafted both print and radio executions that will run in local newspapers and on area radio stations. One print execution uses the headline, “On This Night, It’s Stamford’s Kids Who Will Score,” along with the image of a signed Allen Iverson jersey, which will be auctioned at the event.
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